top of page
Two young girls in a city cafe, one sitting on a stool looking down at the other-they are happy (implied: they found a better route after declaring zebra)

Why Purple Zebra?

Living in the heart of a bustling city, Liza and her daughters developed a code word, "zebra." On public transportation or city walks, they would use this word whenever they felt stressed by a situation. That one word prompted a change of direction. 

Declaring "zebra" meant finding a better route. Declaring "zebra" can lead to colorful opportunities.

The color purple is associated with wisdom, creativity, and ambition. ​​

bottom of page